Door Hangers as a tool for local lead generating

Door Hangers:

Door Hangers if used appropriately are the easiest, cheapest lead generating techniques. People can not ignore door hangers and when done locally people are not as skeptical.

1-You obviously need a killer brochure or testimonial brochure to hang.
2-You need to creat 'the urgency' to buy or act, otherwise people tend to procrastinate. The urgency is easily created by adding a coupon with a discount "for limited time till xxxx, 5$ discount on the product X"
3- Add a personal letter asking for help and for refferals. Example "Dear Neighbor, I would like to introduce you to an amazing product with your personal testimonials.., I would appreciate passing this brochure to whom may be interested, or whom may benefit from this product"
4-NEVER use door hangers to lead with your business opportunity.
5-If you have the phone number of your neighbor, just call them and "propspect through" them, ask them if they know anyone who may benefit from your product. That's rejection free.

It is about sharing your story, don't sell!